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Campaigns: Automated Campaigns

Automated Campaigns feature best practice campaigns for your Contacts and Partners, delivering up-to-date, relevant, targeted content.

Maureen Maher avatar
Written by Maureen Maher
Updated over 8 months ago

Tabrasa Reach currently offers 15 automated campaigns, targeted to your Contacts and Partners. These campaigns each include some piece of mortgage or real estate related information to engage the recipient.

To enable campaigns:

  1. Navigate to Reach> Campaigns.

  2. Click Enable for each campaign you wish to enable.


  3. Use the Enable All Campaigns button in the upper right to turn on all Campaigns.

Marketing Campaign Samples and Descriptions

Mortgage Market Guide Weekly - Weekly Partner Newsletter

Mortgage Market Guide Weekly is a must-send weekly newsletter designed to educate your partners. Written in an easy-to-understand format so your partners can quickly grasp highly technical economic events affecting the lending industry.

Homes and Money - Quarterly Contacts Newsletter

Homes and Money is a Contact facing quarterly newsletter delivered the third Thursday of February, May, August, and November, offering the reading selections:

Mortgage, Finance, Home, Recipe, Street Smarts, Facts & Figures


YOU Magazine - Monthly Newsletter for All

YOU Magazine is a monthly for all Contacts and Partners, delivered the first Friday of each month, offering the reading selections:

Mortgage, Finance, Success, Kitchen, Home, Tech


Happy Birthday

Birthday greetings delivered on All birthdays


Loan Anniversary/Annual Check In - Annual check-in for your Closed Contacts

This annual check-in card reminds your past clients of your past services.


Business Booster: Realtors - Monthly Tip

A quick business tip targeted specifically to your Realtor Partners.

Business Booster: Non-Realtors - Monthly Tip

A quick business tip targeted specifically to your Non-Realtor Partners.


Quick Tips: Contacts - Monthly Tip

A quick tip targeted specifically to your Leads/Prospects, In Process Contacts and Closed Contacts.


Real Insights - Quarterly Realtor Newsletter

Real Insights is a quarterly Newsletter specifically targeted for Realtors delivered the third Thursday, January, April, July and September, offering the reading selections:

Rate Update, Market Watch, Tech Corner, The List, Tip Sheet


Mortgage Market Guide Monthly - Monthly Mortgage News for Contacts

Targeted toward your contacts. High-level market insights include economic news affecting rates and housing written by the Mortgage Market Guide, housing news, home improvement, and Q&A articles. Delivered the second Friday of every month.


Mortgage Markets Insights - Any time special announcements are made

Ad-hoc pieces include Daylight Savings Reminder, Mortgage Market-related regulation topics, and loan limit updates. Sent on an as-needed basis.


Holiday Cards - Monthly Holiday Cards for All

New Year, Valentine's Day, St. Patrick's Day, Memorial Day, July 4th, Back to School, Labor Day, Veterans Day, Thanksgiving, Happy Holidays - all GIF images.


Seasonal Postcards - A card for each season for All

Winter, Spring, Summer, and Fall - all GIF images.


Milestone Samples and Descriptions (coming soon!)

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